The iconic television and radio brand Veronica was in need of a brand refresh as well as consolidating its branding across multiple channels. Working with the team at Cape Rock, Amsterdam a visual signature was created that was inspired by the channels early history as a pirate station broadcasting from the sea. With this incredible starting point a design system was created that worked across digital, broadcast and print. With the wave animation as a clear reminder of the broadcasters history they were in a good position to outline where they stood in a busy broadcaster landscape.
Role: Art Direction, Design