Umbro Glory For All

Iconic sports brand Umbro aimed to compete against the major brands in an irreverent and playful way. Playing off the serious and overly epic commercials usually released by their competitors the brand applied this same approach to the everyday Sunday league level player. 

Role: Art Direction, Design

Umbro-Velocita003
Umbro-Velocita004
Umbro-Velocita
Umbro-Velocita002
MMXXIII

LJM Studio©